Radio Controlled Airplanes :: essays research papers

Teenagers have many hobbies and interests and one thing that the hobbies have in common is that all(prenominal) hobby requires specific steps in arrange to archive success. Some hobbies require very little training such as baseball eyeshade collecting. other hobbies take quite a lot of training, to preform the right way. There are some very important steps to take in order to be successful in the hobby, radio controlled airplanes, and they are researching the type of planes, selecting and purchasing the plane, and assembling and flying it.The first step for getting into the hobby of R.C.A. is to read as much as possible concerning R.C.A., and visit a quality hobby shop. The subroutine library and well stocked hobby shop are the best places to start. The library will have books that contain information about the various types of planes as well as the ease or difficulty of operating certain types of planes. The give-up the ghost step in the initial process is to go to the hobby shop and select a airplane based on the ease of assembly and value that is in ones budget.The second step in the process is the assembly of the R.C.A. It is essential that the area for assembly be clean and devoid of clutter. All of the instructions should be read and committed to memory. Next the individual should lay out all of the parts according to the orders of assembly. The last step in this second process is correctly assemble the R.C.A.The concluding and most enjoyable step is the actual flying of the plane. It is important to contact the local R.C.A club and find out where the meetings are fit(p) , where they fly their airplanes and what it takes to join the club. After the information is gained its time to go out and fly the R.C.A. Try to watch a person use the controls and learn as much as possible from an individual who has flown for a long time and is proficient at flying.

The Prioress of The Canterbury Tales :: Canterbury Tales Essays

The Prioress of The Canterbury Tales In the poem, by Geoffrey Chaucer, The Canterbury Tales, Chaucer depicts the people of the church and describes them as people who are not the sole physique of people who have sworn themselves to divinity fudge, and to live by the quatern vows that the church requires them to commit themselves to. The Prioress, a Nun, is no exception, but Chaucer does not directly say how she represents the quaternion vows but rather it is what he does not say that leads people to believe the Prioress is the exact opposite of what is expected of a nun that has committed herself to the four vows. Men and women of the church are expected to live in poverty and hold no worldly possessions. The Prioress spoke of owning little dogs, which is strictly verboten in a convent, and treating them exceptionally well and being extremely attached to them. By owing these dogs she violated the vow of poverty but the most unmingled item that she owns is a gold broche that and leads the reader to believe that she was not entirely devoted to the church. Chaucer spent a great deal of time explaining how she was extremely ghost with her etiquette, that hints to the reader that she is more suited to be a beloved lady rather than a nun. In the days of Chaucer, women used excellent etiquette to attract and clasp lovers. This indicates that the Prioress in not completely faithful to her vow of chastity, but rather a woman of promiscuity. The vow of obedience, in reference to the Prioress, is probably the most odd vow of the four, since he never mentions it. While Chaucer is describing the Prioress he never once mentions how she serves God or nothing of that sort. This leaves the reader wondering if she serves God well or does not, but it is obvious that she has failed to follow the other vows and that this one is no exception. A nun should pray, study, do service to God, and live a enwrapped life free from temptation, but th e Prioress has already violated the first three vows and those have to be followed to successful fulfill the vow of obedience.

What is Clinical Depression? Essay -- depressed mood, diminished press

What is depression? Depression is an illness that can take over a persons life---it can take their happiness and their will to live. This illness can prepargon adults, teenagers, and even kids. Depression is an equal opportunity disorder---- it can shine anyone of any group, any background, any race, any gender, and any age. It is the great leveler of all groups and can take the greatest and the smallest of us all and reduce us to the agony and nothingness that is depression (Nydegger 1). Depression is an emotion most people may feel they have experienced, but little do they know its tho the basic emotions we feel. It is important to identify the symptoms of depression, the types of depression, who can get them and how they manifest, in otherwise to be able to treatment them.The experience of depression has a profound effect on the lives and health of millions of people around the world. We all experience mood swing, and most of us consider that we have experienced true depre ssion and think they understand clinical depression and even know what it feels like to be honest those emotions we feel are not half as much as what a demoralise person goes through. Depression is more than experiencing a difficult day or event or being in a bighearted mood. Sometimes, people seek help even though they are not clinically depressed because they think they need the help they get from a psychologist. When oratory to a depressed individual, it is very important to know the occasion that lead to their emotional trauma. Depressed mood is not the same as a depressed disorder. According to Nydegger, Depressed mood is a negative affective or emotional quality such as feeling sad, miserable, gloominess for a percentage point of time. Depressive disorder refers t... ...oxepine)Surmontil (trimipramine)Toframil (imipramine)Vivactil (protriptyline)Depression is a serious and common problem that affects people of all social class and racial group throughout the world. They are good and affordable treatment for depression. Most people who have depression do not receive adequate treatment. We must do more and do better to take care of ourselves. It is not easy for any of us to tackle a problem of this magnitude, but by being responsible and pickings care of our own health and mental well-being needs, we can also reach out to help others who are dealing with depression or other mental issues by sharing with them informations and pointing them in the right direction to find the help they need.Work CitedRudy V. Nydegger Understanding and Treating Depression Ways to see Hope and Help. Praeger, August 30, 2008

Satire About Anorexia Essay -- essays research papers

irony Local Anorexic Still Way Too FatStaten Island, New York- Despite years of intense dieting and vigorous exercise, local anorexic Lucy Fernandez is salvage excessively fat. Reported Monday to the Staten Island Advance, Fernandez who stands five feet and weighs approximately ninety pounds is still overweight and needs to support a few pounds. I cannot believe how gross I look, tell the corpulent Fernandez, examining herself in a full-length bathroom mirror. I am such a whale. Pinching her bulky, misshapen body, Fernandez expressed frustration with her inability to translate herself into a reasonably svelte person.I eat celery, I drink only peeing or diet coke, I do three hours on the Stairmaster everyday, she said. But despite all in all that, I have still got, like, these huge rolls of fat all over. However, Fernandez could stand to lose a few pounds in well every area of her body, worst of all her arms. I have got this totally disgusting flab on the back of my arms that swings back and forth when I move, said Fernandez, wearing an oversized champion sweatshirt to conceal... Satire About Anorexia Essay -- essays research papersSatire Local Anorexic Still Way Too FatStaten Island, New York- Despite years of intense dieting and vigorous exercise, local anorexic Lucy Fernandez is still excessively fat. Reported Monday to the Staten Island Advance, Fernandez who stands five feet and weighs approximately ninety pounds is still overweight and needs to lose a few pounds. I cannot believe how gross I look, said the corpulent Fernandez, examining herself in a full-length bathroom mirror. I am such a whale. Pinching her bulky, misshapen body, Fernandez expressed frustration with her inability to transform herself into a reasonably svelte person.I eat celery, I drink only water or diet coke, I do three hours on the Stairmaster everyday, she said. But despite all that, I have still got, like, these huge rolls of fat all over. However, Fernandez could stand to lose a few pounds in nearly every area of her body, worst of all her arms. I have got this totally disgusting flab on the back of my arms that swings back and forth when I move, said Fernandez, wearing an oversized champion sweatshirt to conceal...

Business in Nucor Essay -- essays research papers

Nucor Corporation - Structuring for Efficiency and Effectiveness Introduction Nucor achieved its position as one of the largest vane producers in the United States by guardedly monitoring costs and paying attention to the needs of its markets. This strategy of providing its customers with a competitive product at competitive prices has brought success and growth to Nucor, in sales, income, and stockpile price. Recently, however, the control of the organization has been brought into question. The recent announcement of a joint venture between Nucor and U.S. Steel to develop, test, and bring on line a new method acting for turning iron ore into stain added to the concern over the ability of company management to maintain the entrepreneurial spirit for which the company is famous. Background Nucor is the second largest marque producer (2nd in assets, 1st in profits) in the United States. Its profits of $123 million have made it one of the most efficient firms in the blade industry . Nucor achieved that position by focusing on the manufacturing segment known as mini-mills - the relatively small, electrically-powered mills that melt down scrap steel to manufacture products. This surgery saves on costly labor, raw materials, and the capital-intensive machinery necessary to produce steel from iron ore. A major concern of mini-mill steel manufacturers is maintaining quality, since their raw material consists of scrap steel of varying quality, containing a variety of alloys and impurities. A nonher concern it the recent rising price of scrap steel. Nucor started out by manufacturing steel for the beams and posts produced in company-owned structural steel manufacturing plants and then blow a fuseed by selling its low-cost steel to other firms. Outside customers gradually became the primary outlet for sales by the mini-mills. Nucor was able to expand sales from the mini-mills by keeping costs below its competitors, both in the United States and abroad. Nucor has co nsistently sought ways to lower costs while widening markets. During the latter part of the 1980s, much of the companys efforts were placed on developing technology for manufacturing sheet - flat-rolled steel of the type used by automotive and appliance manufacturers - which had traditionally been the sole domain of the big steel companies and foreign competitors. Ken Iverson, former CEO of Nucor, risked several hundr... ...at the joint venture with U.S. Steel would hinder the quick finish making typical at Nucor. Iverson had gambled by committing to the first phase of the new process on his own, without first testing the process in a fell plant on a small scale. The next stage was to complete the new process with a plant in the United States, relying on the lofty level of research and development skills at U.S. Steel and the ability of Nucor to pioneer new methods. Analysts wondered whether Nucor could coexist with U.S. Steel, with its large, hierarchical structure and strong u nion. This challenge was especially all-important(prenominal) since the new venture was felt to be the focal point for the continued growth of Nucor. In the late 1990s, Iverson was fired by the Board of Directors of Nucor. His successor, John Correnti, who on with Iverson were the two major proponents of the mini-mill concept, was ushered out soon afterwards. Daniel R. DiMicco is the new President and CEO, but with years of experience at Nucor, the vision may or may not change. Will the new management attempt to rein in the general managers of the various operating entities of Nucor - a situation neither Iverson nor Correnti supported?

The Vulnerability of Man Essay example -- essays research papers

The Vulnerability of ManNature dwarfs us. The jungle absorbs us. Struggling to survive in the middle of an enticing jungle, one truly challenges his consume restraints to the temptation of the jungle of the horror of an abyss which lies so closely beneath us. All of our days and ways argon a fragile structure balance agitatedly atop the hungry jaws of nature that will effortless devour us. A happy life is a daily amnesty from this knowledge. Joseph Conrads Heart of phantasma and Francis Ford Coppolas Apocalypse Now share a common theme where the feeble human cannot restrain the domination of the jungle. Those who live in a fools paradise will die in a fools paradise, and those who discover the horrors of life will die in the jungle. Colonel Kurtz in Apocalypse Now and Captain Kurtz in Heart of Darkness have both been lured into a God-like life in the jungle. Willard and Marlow both travel a retentive way down a river to attempt to rescue Kurtz, or kill him. The Kurtz in both sto ries have lost restraint to the wilderness, while Willard and Marlow fight heavily to keep theirs. The opening scene in the movie captures a distraught Willard having just returned from the Vietnam War. Willard is pouncing around in his hotel room as though a savage. only(prenominal) later it is revealed that he is resisting the temptation of returning to the jungle. When I was here, I wanted to be there when I was there all I could think nigh was getting back in the jungle (Captain Willard). This scene suggests Willards strength to resist temptation. Having already escaped from Vietnam once, he will do it again. The matter is however, the trouble of withstanding the jungle is like pulling two burly magnets in opposite directions. Willard himself deals with a desire to escape into the jungle. He is uncertain of his reasons, but his physicality and learning ability demands it. In Apocalypse Now, the Vietnam War only plays a surface role, a parallel for the jungle, in which both display the effects of corruption and destruction on man. The true significance of the story lays beneath the surface, as the horror of existence, the horror of strength, and the horror of an ability to kill without feeling.In the beginning of the novel, Marlow and four other Englishmen are stranded close to the mouth of the Thames Riv... ...ad put his restraint to test eventually swallowed him whole. As does in Apocalypse Now, both Kurtz die saying The horror. The horror. While the comment of this horror is clearly defined in Apocalypse Now, it is left unclear in The Heart of Darkness. These words might have no larger message at all. Though there is a constituent of madness to Kurtz, hes remained coherent enough for the audience to wonder whether in casting off all restraints in the jungle, he has discovered some dark truth about the world, a truth that horrifies him. His words might be a pronouncement on the instauration we all inhabit, as in Apocalypse Now, Colonel Kurtzs dis covery of how fragile men live their lives is easily tempted by the wilderness, and most will fall into this trap. In the Heart of Darkness and Apocalypse Now, the stories contain symbolic imagery of the all-too-powerful nature against the defenseless man. Both stories contain a horror of which one has been given a definition, and the other left for the audience to define. The stories examine a mans capacity for evil and madness, and the level of self-control necessary to survive the manipulation of nature.

The Vulnerability of Man Essay example -- essays research papers

The Vulnerability of ManNature dwarfs us. The jungle absorbs us. Struggling to survive in the middle of an tantalising jungle, one truly ch entirelyenges his own dominances to the temptation of the jungle of the inconsistency of an abyss which lies so closely beneath us. All of our days and ways are a fragile structure balanced agitatedly atop the hungry jaws of nature that get out effortless devour us. A happy life is a daily amnesty from this knowledge. Joseph Conrads Heart of Darkness and Francis Ford Coppolas Apocalypse Now share a common theme where the feeble human cannot restrain the domination of the jungle. Those who live in a fools paradise pass on give off in a fools paradise, and those who discover the horrors of life will die in the jungle. Colonel Kurtz in Apocalypse Now and Captain Kurtz in Heart of Darkness acquire two been lured into a God-like life in the jungle. Willard and Marlow both travel a long way down a river to attempt to rescue Kurtz, or kill h im. The Kurtz in both stories have lost restraint to the wilderness, while Willard and Marlow fight hard to keep theirs. The opening scene in the movie captures a distraught Willard having just returned from the Vietnam War. Willard is pouncing around in his hotel room as though a savage. Only later it is revealed that he is resisting the temptation of returning to the jungle. When I was here, I wanted to be there when I was there all I could think about was getting back in the jungle (Captain Willard). This scene suggests Willards strength to resist temptation. Having already escaped from Vietnam once, he will do it again. The matter is however, the difficulty of withstanding the jungle is like pulling two burly magnets in opposite directions. Willard himself deals with a desire to escape into the jungle. He is timid of his reasons, but his physicality and mentality demands it. In Apocalypse Now, the Vietnam War only plays a surface role, a parallel for the jungle, in which both d isplay the personal effects of corruption and destruction on man. The true significance of the story lays beneath the surface, as the horror of existence, the horror of strength, and the horror of an ability to kill without feeling.In the scratch of the novel, Marlow and four other Englishmen are stranded close to the mouth of the Thames Riv... ...ad put his restraint to test eventually swallowed him whole. As does in Apocalypse Now, both Kurtz die saying The horror. The horror. While the definition of this horror is clearly defined in Apocalypse Now, it is left unclear in The Heart of Darkness. These words might have no larger meaning at all. Though there is a constituent of madness to Kurtz, hes remained coherent enough for the audience to wonder whether in form off all restraints in the jungle, he has discovered some dark truth about the world, a truth that horrifies him. His words might be a pronouncement on the universe we all inhabit, as in Apocalypse Now, Colonel Kurtzs di scovery of how fragile men live their lives is easily tempted by the wilderness, and nearly will fall into this trap. In the Heart of Darkness and Apocalypse Now, the stories contain symbolic imagery of the all-too-powerful nature against the defenseless man. Both stories contain a horror of which one has been given a definition, and the other left for the audience to define. The stories examine a mans capacity for evil and madness, and the level of self-control inevitable to survive the manipulation of nature.

Niche Bakeries Essay

Niche bakeries atomic number 18 becoming more popular though the last few years. These types of bakeries specialize in a certain type of bake goods and showcase them for their customers as rise as having other types of more common baked goods available. This is the type of billet that I would create. My break bakeshop would specialize in individual cupcakes and pies as well as baking larger cakes and pies to stray. Local customers will consist of bea residents, business owners and students that bum easily walk everyplace to the bakeries location while on lunch break or after school and work to obtain what they want, and with the Internet available, I can expand my consumer home base and ship my goods all over the United States. Customers can place their orders online, and I will be able to ship the result to their door.The area in which I reside does not have a type of bakery like this. We currently have a Wal-Mart and a Krogers Grocery if we want to purchase baked good s. While they are both good and they are in addition cheap considering their product, my bakery would laissez passer a fresh home baked look of product that could sullener them some competition. I would say in this area, my niche bakery would be a monopoly market as that it would be the only wizard in this location. I would be able to set the prices for my product but would still need to keep in mind that if the price is too high, my potency customers will go back to purchasing their goods from the grocery chain bakeries.Looking at a broader area as with the Internet, I could say that I am in a monopolistic competition. Each niche bakery that sells baked goods such as this have relatively the same pricing, no wholeness business sets the price for the other businesses. It is still a smaller industry but in that respect are others in which I must compete for business. So denote and a well made website will figure prominently in showcasing the goods I am selling in the best po ssible light.Elasticity of call for in a bakery is very important to know. If the price of ingredients goes up, the bakery owner must adjust for this increase. The higher the price elasticity of the product the less(prenominal) volume of the product that will be come to the foreput, if for instance the demand for the product was highly elastic, then it wouldnt make sense to increase the price of the product. The telephoner would lose business because of this.Below in figures 1A and 1B is data that has been taken from the Bureau of economic analysis from three contrary industries that are related to the niche bakery business. Between the years of 2007 to 2011, there shows a decrease in the earlier years but an increase within the year of 2011of growth in the victuals service and food and beverage industries. The retail industry has show a sharp increase and decrease in these years.Taking into consideration the growth in each of the food industries though, I can make the assumpt ion that this is a business that could flourish and grow with the right type of marketing, promotion, and sales products. In feeling at this type of business for my area, I have talked to some of the local residents and have found that they were amenable to a new specialty bakery in the area. This impromptu survey showed that the residents in the area expressed an interest in purchasing baked goods that were of homemade quality rather than mass produced market products. change magnitude RevenueIn order to increase revenue in this business, there are several things that would be necessary. Below are charts and tables regarding costs and revenues showing where breakeven points are and where boodle can be made. However, one way to increase revenue, is to offer something the bigger superstores in the area are not. Make the product stand out by creating those special items like fruit compote filled cupcakes, special flavors not normally offered by the larger stores like Orange flavored cupcakes. Even offer some gluten free and vegan types of baked goods can bring in increasedrevenue. Another way to increase revenue is to offer free samples welcome customers in with a smile and offer them a free sample of some of the products available.By doing this, the customer can get an idea and a taste of the product and if they like it they may turn into a return customer and bring others with them. Also, offering a loyalty political program can attend to to keep double over customers coming in. Using a stamp card that offers a free product after so many purchases is one such loyalty program that other bakeries have used in the past that have worked. And in a small town region such as the one I live in, being a part of the community can go a long way to getting the name of my business out there and creating a customer base that can increase my revenue. People are more apt to purchase products from someone they know in order to help support businesses in the community.Pro fit maximizingDetermining the avail maximizing metre shows the incremental changes in profit for a companys product. In calculating the profit maximizing quantity I will need the sales and expense reports for my proposed business. From this is can gather the profits at each level of sales. These numbers can then be calculated to show the marginal profit for each incremental change in profit. The marginal profit is delimit as the change in profit for each additional unit sold. We can then use this information to determine the maximizing quantity. This is the amount that can be sold before the marginal profit starts to recede into the negative. By doing this I can figure out how much of a discount I could give on my products if they were bought in a bulk batch. For example if someone wanted a several dozens of cupcakes or miniature pies for a party. borderline woos and Marginal RevenueMarginal costs and revenues are used to find out how much it will cost to product additional unit s of goods for a company. I could use this as a way to figure out my total costs I would need to produce a product in my bakery. For instance below in Figure 1C I have created a chart to calculate the total revenue, marginal revenue, marginal cost and profit of different quantities of one type of cupcake. For this data I used a fictional total cost of 0.91 cents. This is what I figured it would cost to make just onecupcake. From there I was able to calculate each of the columns using the formulas in Figure 1D.Figures 1E shows the startup costs and the estimated monthly costs of running a niche bakery of this kind. Figure 1F and 1G show the total fixed costs, total variable costs, the total cost and total revenue as well as the profits to be made in a table and a graph. The chart and graph also show the breakeven point. This is the point where that the production of a certain quantity of cupcakes will allow me to break even and then after that be able to show a profit. The breakeven point for the quantity of cupcakes is 6.5 cupcakes which means a profit will start showing at 7 cupcakes with a profit of 31 cents.Pricing and Non-pricing StrategiesPricing strategies that I could use for my bakery would be to offer lower prices on my website to customers that I will be shipping my product to, in location I can keep my prices competitive with other bakeries that are in larger cities. As a way of keeping waste to a minimum I can offer goods that are left over to the next day at half the original price. This was something I saw as a child at a local doughnut shop. The proprietor offered the day old goods at a fraction of a price. He was still making a profit,but also there was less unessential waste because people would buy these up quickly. For non-pricing strategies I would rely on advertising of my product as one that is made with quality ingredients. As well as letting the customer base know that each of the goods available are made from scratch.I do not believe that a parapet can be created or increased because the bakery business has been in the market for a number of years. Also, because it is a niche bakery, it is a branch off the traditional type of bakery.Product DifferentiationSome slipway to introduce product differentiation would be to make my product with pacifyal items and local produce. Where I live we have raspberry and strawberry farms as well as apple, and other fruits. It would be easy to have the produce shipped to the store when it was in season from the local farms, or even picked up to create fillings, jellies, and other sundry items that I could sell in my bakery to the local residents.Cost MinimizationCost minimization would be hard to do in this instance, because I want to retain a quality product from good quality ingredients. I could minimize cost by purchasing my ingredients in bulk. This would give me a lower price per unit of measure. I could also purchase lower end products. However, if I were to purchase lo wer end products like margarine instead of real butter, this would be a significant drop in cost however it would also be a significant drop in quality. I believe minimizing cost may not be feasible given the quality of the product. findingCreating a business is a large endeavor not to be thought on lightly. There are many avenues to pursue in order to figure out and find the data needed to find out if the business a person wants to create is the right one for their location and meets the inescapably of their community. If they do create a business, there are different ways to figure out how to keep revenue coming in and finding ways to create more revenue. Each of the sections of this proposal allowed me to take a better look at the type of business I would consider opening.ReferencesBureau of Economic Analysis. (2012). Retrieved fromhttp//www.bea.gov/iTable/iTable.cfm?ReqID=5&step=1Gaines, M. (2012). Guide to the Bakery Business. Retrieved from http//smallbusiness.chron.com/guide bakery-business-2400.htmlIsidro, I. (2009). Starting a Bakery Success in the Niche Food Business. Retrieved from http//www.powerhomebiz.com/blog/2009/10/starting-a-bakery-success-in-the-niche-food-business/ Kimmons, R. (2012). Pricing Vs. Nonpricing Strategies. Retrieved from http//smallbusiness.chron.com/pricing-vs-nonpricing-strategies-14166.html moffatt, M. (2012). Marginal Revenue and Marginal Cost Practice Question. Retrieved fro http//economics.about.com/od/coststructure/ss/revenue_costs.htm

Jefferson VS. Hamilton DBQ Essay

In the history of the States, Thomas Jefferson, the Secretary of State, and Hamilton, the Secretary of the Treasury, were two of the greatest admiters of our country. Although they both lead the country, thats where the similarities end as they had opposing views on everything. Jefferson was a republican while Hamilton was a federalist. Jefferson had been opposed to all of Hamiltons ideas, such as his fiscal plan, his interpretation of the powers of the government, his hostile policy, and his vision for the future of the States. Jefferson was against Hamiltons views because his pecuniary plan would ultimately destroy democracy in America, his interpretation of the powers of the government could result in the destruction of the institution of slavery, his foreign policy because Hamilton was Pro-British and Englands Monarchy could spread to America, and his vision for the future of America because Hamilton cute an Oligarchy government while Jefferson wanted a democracy.First, Jeffe rson was super opposed to Hamiltons financial plan for America. Hamiltons financial plan was very elaborate, ultimately leading to the preservation of Americas independence. His plan starts with the goal of gaining power through wealth. To gain wealth, Hamilton stated that manufacture must be created. He creates a national hope by exposedly construe the inevitable and proper (Doc 1) clause. Hamilton fairishifies his bank by saw, Necessary often means nonhing much(prenominal) than needfuluseful (Doc 2). He believed that the creation of a National fix fell under this clause as he found it convenient to help with his plan. By creating the National Bank, he was making the rich richer, and causing them to either invest their money, spend it on products, store it in the bank, or use it to buy bonds. This in turn would give the government more wealth, and ultimately more power. It seemed like a decent idea, further Jefferson saw the flaws that camewith it. He stated that Ham iltons plan woulddestroy democracy in America. In Jeffersons notes on the state of Virginia, he said, Those who labor in the earth are the chosen peoplecorruption of morals in the mass of cultivators (Doc. 4). When he says this, he is saying that through the creation of industry, workers who work under others will lose their political independence. He saw this as a threat to democracy because workers would be tardily manipulated to vote for someone that their employer wanted them to vote for, therefore leading to corruption in the government. And there was no workaround for this as voting was public, so anyone could watch the workers cast emerge their vote. This would eventually lead to an Oligarchy as the rich would devote all the power since they were of higher positions, and would control those of lower positions, which would be the workers. That is why Jefferson opposed Hamiltons financial plan as this would end in the creation of a country who is led by few people with all the power.In addition, Jefferson was opposed to Hamiltons interpretation of the governments powers. Hamilton interpreted the Necessary and Proper clause loosely, stating that Necessary often means nothing more than needful (Doc. 2). By interpreting the clause this way, he opened himself to an almost unlimited amount of power. He used it to create a National Bank by claiming that it was related to regulation commerce and collecting taxes. Jefferson had been opposed to Hamiltons interpretation for many reasons. The first one is that he interpreted the Constitution very strictly. He argued that, Supporters of the bank observance argue that a bank would be of great convenience in collecting taxes. Even is this argument were true, the reputation allows for only those laws which are necessary, not for those which are merely convenient for carrying out delegated powers (Doc. 3). He argued that the constitution was only referring to laws that were absolutely necessary, a last resort with no other possible options. Jefferson backs up his interpretation by also stating, that powers not delegated to the United States by the Constitution, nor prohibited by it to the states, are reserved to the people or thestatesThe incorporation of a bank and the powers assumed by this bill corroborate not in my opinion, been delegated by the United States by the Constitution (Doc. 8). The second reason he interpreted the constitution this way was because if the Constitution were to be interpreted loosely, it would pose a threat to fightds Slavery. Jefferson had support slavery, and did not want the government to be able to gain more power through the clause, and in the long run, eventually ending slavery in America. The final reason Jefferson opposed Hamiltons interpretation was because Hamilton was using his loose interpretation to his advantage, creating a bank to further push his financial plan into motion, which was the exact opposite of what Jefferson wanted as it went agains t all of his beliefs. Jefferson was trying to stop Hamiltons plan, and one way was to stop the abuse of the Necessary and Proper clause.Furthermore, Jefferson was against Hamiltons foreign policy. Hamilton was considered to be Pro-British while Jefferson was Pro-France. During this time, France and Britain were at war fighting against each other. Hamilton supported the British and wanted them to win against the French because he believed in the Britishs form of government, a monarchy. A monarchy was a government with one psyche that holds the sole power of the country. Hamiltons expectations was that if the British were to win the war, the monarchy form of government would spread all across Europe, and ultimately be adopted in America as an oligarchy form of government, a country ruled by a few. He believed in this type of government because he saw that Britain was flourishing and he thought that if America adopted the same type of government, then the country would succeed as well . Hamilton shared his view on popular rule by stating, The people are turbulent and changing they seldom judge or determine right. Give to the first class a distinct, permanent share in the government (Doc. 6). Hamilton objected to power among the people because he believed that the people are always changing and have ambition.This creates a state of mind that a common soulfulness can never settle on one decision and is always going to change their beliefs. Hamilton also states his disagreement with Jefferson by saying, In respect to our foreignpolitic, the views of the gentlemen and his supports are forged and dangerous. They have a womanish attachment to France, and a womanish resentment against Great Britain (Doc. 9). Hamilton shows his hate on Jeffersons views and comments that they are unsound and dangerous. Jefferson on the other hand believed that the government should be a democracy with power shared among all the people. Jefferson supported the French because of multiple reasons.First, he wanted to honor the treaty between America and France, and help them in the war against the British. Second, he did not want monarchy to spread across Europe as this would pick at his chances of creating a democracy form of government in America. Jefferson expresses his distrust for the government and the elite by saying, I am not a friend to a very energetic government. It is always oppressive. It places the governors indeed more at ease, at the expense of the people (Doc. 7). Jefferson believed that the elite would take away the rights of the common people. He trust that Gentlemen who were small farmers, would rule better as they would be educated, disinterested, independent, and would own land. This was the criteria that Jefferson believed would fit a person to rule the country, and why he disagreed with Hamiltons foreign policy.Finally, Hamilton and Jefferson have very different views on the future of America. Hamilton believed that the future of America shou ld yield a Oligarchy government, with the power belonging to the elite. He wanted Britain to ultimately win the war and for America to adopt an Oligarchy government and prosper just like Britain, since he did not trust the power to be in the common peoples hands. Additionally, Hamilton sought out to have industry with manufacturing and kitchen-gardening. He believed that a strong manufacturing economy was of great importance to Americas future. Hamiltonwrote a report on Manufacturing in which he stated, The trade of a country which is both manufacturing and agriculture will be more lucrative and prosperous than that of a country which is merely agricultural. The importations of manufactures supplied seem to eer drain the merely agricultural people of their wealth (Doc. 5). Hamilton believed that for America to flourish with its economy and eventually pay off its debts, America needed to have industry to start manufacturing its own products andbe able to export products and agricul ture, not just agriculture. He also thought that in the long run, the agricultural people would be drained of their wealth as manufacturing would take over the economy of America. Jefferson disagreed greatly with Hamiltons vision for America. Jefferson wanted to have a democracy in America in the future, with power in the hands of small farmers who were Gentlemen. This was a Virtuous Republic. He distrusted the elite to run the government and trusted people who were like him to have the power. Additionally, he did not want industry to become present in America as that would destroy democracy, so he wanted more agriculture to be among the farmers.To sum up, Jefferson and Hamilton disagreed on a great deal of matters. In the end, it was both Hamilton and Jefferson who won in achieving what they wanted. Nowadays we have a democracy government, but we also have industry and we manufacture goods. We export and import goods to keep our economy in balance. The people have the power now, bu t it is not just small farmers and gentlemen, but rather equality among all others.

Yoga poses

Yoga is basically a scientific system of mental and physical practices that did originate from India. Its role is to offer help to state in order to achieve the highest potential as healthful as experience happiness and health. In our daily life, it is significant to learn on how to unstrain after some time through practicing some beneficial activities. Relaxation practices as far as Yoga is concerned are beneficial and quite effective. Anyone who practices yoga commonly begins to profoundly appreciate the breadth and the depth of its major benefits.It is therefore imperative to analyze some of the yoga jells camel, tree, chair and childs pose and come up with some of their benefits as well as contraindications. Benefits of manoeuver (Vrksasana) Adapted from http//www. yogajournal. com/poses/496 Vrksasana tree pose usually means standing with your hand as it is raised towards the turn over (Kevin, 2010). The tree pose is beneficial in the fact that it strengthens your calves , ankles, thighs and spine. It stretches the groin, chest and thighs as well as improving ones balance.Through practicing tree, one annuls the compressed feet and it enhances mental stability and concentration. It also relieves Sciatica. Basically, this pose helps a lot in strengthening every part of the body and to create a calmer and stable body. The shoulders and the fortify stretch up thus all the bones in the body also gets to have a great massage. There is always a tonic supply of the blood because of the tilted pose. It stretches the muscles, arms, wrists and the shoulders making them agile and supple.The pose usually strengthens ones strength and helps in amplifying the stamina. The balancing act usually helps one to re of import whole cool and calm because of the stability that it usually offers. There is always a calming effect of the mind that helps in making the brain to remain relaxed. Contraindications/ cautions of head (Vrksasana) Some of the contraindications of this pose are that it causes headache, insomnia and low blood pressure. For those people who have high blood pressure, they should not raise their arms overhead (Shannon, 2005). face-to-face benefits of Tree (Vrksasana) pose This pose is quite beneficial to me as it tones the muscles of the legs and it improves my sense of poise and balance. It also enhances my concentration and posture, strengthening my ankles my back as well as the hips. When I shift my weight onto my left foot I enhance my posture and balance making me more stable. With lots of practice I have also learnt to pose with my eyes closed as I exhale thus leaving me completely at ease and calm. The pose has enabled me to be more flexible and agile. Challenges and goalsIt is usually challenging for me at times to stand on one leg and build balance. I get so challenged when I have to counsel since focusing and concentration is quite important. It gets hard when I have to stay for around 30 seconds to around I minute resting my hands on the top side of my pelvis. I regain some slight headache which ebbs shortly leaving me relaxed. The pose is meant to enhance my balance and since I have a stiff back, to reduce sciatica leaving me flexible and calm. Benefits of Camel (Ustrasana) pose and the goals Adapted from www. quickfityoga. comThe camel pose is beneficial as it compresses the spine and relieves the back problems (Camel pose, 2010). It also helps in digestion as it opens the rib cage and the lungs. It is assistive in stimulating the nervous system, helps in bronchial problems, strengthens the shoulder muscles as well as the back, improves the flexion of the cut, stretches ones throat and helps in expulsion of the toxins. It is also beneficial in flushing fresh blood via the kidneys. The major goal in practicing camel is to stretch the immense hip flexors, strengthen the back muscles as well as improve my posture.Contraindications Some of the contraindications are low and high blood press ure, migraine headache, serious low back as well as neck injury and insomnia. Challenges of camel Camel is one of the poses that is extremely challenging to me. I usually find it completely hard on my knees and my neck always feels pinched whenever I let my head drop backwards. It is also uttermost(prenominal) on my back and always makes me feel like screaming. I also experience some slight headache. Personal benefits of camel The pose stresses my entire front and leaves me feeling calm and flexible.With some few practices my back is stronger and my posture has improved. Before I started the camel class I used to feel anxious and fatigued which has hence ebbed with time. Benefits of Chair (Utkatasana) and goals Adapted from http//yoga. about. com/od/yogaposes/a/utkatasana. htm The chair pose helps a lot in strengthening the arms. Thus the main goal in having this pose is to make the thighs strong. This helps to strengthen the calves, spine and ankles (Chair pose, 2010). In additio n it stretches the chest and the shoulders, stimulates the heart, diaphragm and the abdominal organs.It also helps in reducing the like a shot feet. Contraindications The major contraindications are insomnia, headache and low blood pressure. Challenges of the chair pose and personal benefits The chair pose is quite challenging for my upper body. The idea of mechanical press my hands flat together and straightening the arms directly makes me feel uneasy. I feel like my shoulders, thighs and chest are blocked. I also feel intense headache and dizziness but it leaves me feeling great. The major personal benefits are that it has helped a lot in the opening of my hips and the thighs as well as warm up my entire body.My knees, hips and ankles have stabilized with time and I feel more flexible. Benefits of Childs pose (Balasana) and its goals Adapted from http//www. yogajournal. com/poses/475/ The major benefit of the childs pose is that it helps in relieving back pain. It is a brillian t resting pose as it is useful after strenuous postures for example headstand thus restoring the bodys circulation and acts as a counter pose to the back bends. Its main goal is to help in deep relaxation and is called the childs pose because one usually forms the shape of the baby.It is beneficial in the fact that since the head is lower than the heart, there is more circulation on the face. It works on muscles and is a major natural therapy to stress, depression, concern and fatigue. It calms the brain and helps in relieving neck and back pain. Contraindications It may lead to diarrhea and knee injury and pregnant mothers are advised not to have it. alike it should be done under supervision of an experienced teacher (childs pose, 2010). Challenges and personal benefits Childs pose tones and strengthens my ankles, hips and thighs.The longer I hold the pose the more I feel at ease and calm. The pose usually relaxes my brains and clears all the negative thoughts. It also helps me t o focus as I breathe deeply during the pose as I inhale some positive thoughts and exhale all tensions. Childs pose is quite challenging for my ankles as I feel intense pain. To ease the pain I slip a rolled cloth directly to the joints and as my knees are not comfortable with rest I place a chip foam or blanket between the heels and the butt.ReferencesBrophy, Shannon. 2005. Vrksasana. Retrieved 2, June, 2010 http//www.yoga.com/ydc/enlighten/enlighten_document.asp?ID=351§ion=9&cat=144 Camel pose. 2010. Retrieved 2, June, 2010 http//www.yogajournal.com/poses/688 Chair pose. 2010. Retrieved from 2, June 2010 http//www.yogajournal.com/poses/493 Pederson, Kevin. 2010. Benefits and splendor of Adho Mukha Vrksasana. Retrieved 2, June, 2010

Sanitation and Safety

Chapter 1THE PROBLEM AND ITS BACKGROUNDIntroductionHaving a good sanitation and safety operation is vital to any food avail establishment, big or sm on the whole. sanitisation literally means measures necessary for improving and protecting health and well being of the people. Inadequate sanitation is a major(ip) cause of disease world-wide and improving sanitation is k todayn to have a signifi force outt beneficial impact on health both in households and crossways communities. http//www.who.int/topics/sanitation/en/ preventative is the condition of being protected against physical, social, spiritual, financial, political, emotional, occupational, psychological, educational or other types or consequences of failure, damage, error, accidents, harm or any other egress which could be considered non-desirable. http//en.wikipedia.org/wiki/Safety Foodservice establishments feed hundreds of millions of people annually.The customers in many of these establishments ar young, at high risk , elderly, and ill. Cargon must be taken at all times to protect this vulnerable group of people. In every fast food restaurants, sanitation and safety are an essential sectionof operation that the customers looked for. By implementing sanitation and safety operation it prevents the health risks of the customers, external and internal health. It can also improve the relationships to the customers and increases trust of compliance agencies and inspectors. A work environment redundant of hazards that cause accidents and a dining facility in which customers are safe and secure should be aims of all foodservice owners.Even if customers dont get sick, storing, preparing or divine service food in unsanitary and unsafe conditions will adversely affect the food quality and health of consumers. Once quality starts to slip, food poisoning or accidents arent far behind. http//yourhospitalitysolutions.com/2012/the-importance-of-sanitation-in-the-restaurant- manu occurrenceuring/ Customers of ten judge your food based on the cleanliness of your establishment. If they see an eating area or an open kitchen that is visibly dirty, they are probably to be wary of the food they are being served.They are not going to enjoy their eating to any fast food restaurants if they are served no-good food that makes them sick and encountered accidents. They wont be coming back, nor will they recommend that spot to their friends. Thats why sanitation and safety operation are important to the foodservice industry to avoid customer lost and having a bad reputation from the consumers. http//www.ecolab.com/solutions/food-safety-specialties/sanitation-and-cleaning Background of the chew overEach type of foodservice establishment will be governed by management philosophy, policies, and procedures individualized to the organization, visions, values, goals, objectives, and systems of operation. sanitisation within the food industry means the adequate treatment of food-contact surfaces by a pr ocess that is effective in destroying vegetative cells of microorganisms of public health significance, and in substantially reducing numbers of other undesirable microorganisms, but without adversely affecting the food or its safety for the consumer (U.S. Food and Drug Administration, Code of national Regulations, 21 CFR110, USA).Sanitation Standard Operating Procedures are mandatory for food industries in United States, which are regulated by 9 CFR parts 416 in articulation with 21 CFR parts 178.1010. Similarly, in Japan, food hygiene has to be achieved throughcompliance with food sanitation law. http//en.wikipedia.org/wiki/SanitationImproving_access Safety is generally interpreted as implying a real and significant impact on risk of death, injury or damage to property. In response to perceived risks many interventions may be proposed with engineering responses and regulation being two of the most common. Safety can also be defined to be the control of recognized hazards to achi eve an pleasing level of risk. This can take the form of being protected from the event or from exposure to something that causes health or economical losses.It can include apology of people or of possessions. http//en.wikipedia.org/wiki/SafetySafety_measures The one thing that all of the types of food establishments have in common is providing safe and sanitary food to the people who are far away from home for one or more meals per day. Today, Santa Cruz serves as the capital of Laguna and is considered as the business and commercial center on the eastern part of the province. The said city has also different fast food Restaurants Corporation naming, Jollibee, McDonald and Chowking. The researchers saw that as an opportunity to conduct research study about Assessment on the train of Sanitation and Safety of Fast Food Restaurants in Sta. Cruz, Laguna as perceived by the Customers.Theoretical FrameworkThis paper recognized the fact that hygiene and sanitation lapses can happen e ven when an institution and the whole country have sufficient water supply. Keith Proudlove (1987 59) posits that, if the public is aware of food poisoning, it should musical theme such cases more readily rather than accept their illness as another bilious attack but her argument is more of a alterative than a preventive intervention. Many reasons account for food poisoning in the hospitality industry this range from lack of hygiene education, proper sanitation, to poor.According to the Susan F.Robinson ed (19922), the compulsive safety of a food or an ingredient can never be guaranteed. This theory is applicable in hospitality institutions especially where no assign precautions are taken during purchasing of raw materials, organic evolution, through manufacturer into products, processing, and final preparation and in distribution. This argument indicates that, the risks from any food can be unploughed to an absolute minimum i.e. any level ofcontamination from the source of ra w materials used in the preparation of food items in the hospitality and tourism facilities can be prevented to avoid disasters. http//papers.ssrn.com/sol3/papers.cfm?abstract_id=1675623 Jack in the Box hired food scientist David M. Theno to help the chain prevent future outbreaks. Theno advocated an established system known as Hazard Analysis Critical Control Points (HACCP).HACCP identifies the steps in the food-production process at which a product can become unsafe to eat. Many restaurants and suppliers now use this and similar programs to help ensure the safety of food. http//science.howstuffworks.com/innovation/edible-innovations/fast-food2.htm Enticed by the success of the McDonalds concept, Kroc signed a franchise agreement with the brothers and began opening McDonalds restaurants in Illinois. By 1961, Kroc had bought out the brothers and created what is now the modern McDonalds Corporation. One of the major parts of his business plan was to promote cleanliness of his restaur ants to growing groups of Americans that had become aware of food safety issues.As part of his commitment to cleanliness, Kroc often took part in cleaning his own Des Plaines, Illinois outlet by hosing down the garbage cans and scraping gum off the cement. other concept Kroc added was great swaths of glass which enabled the customer to view the food preparation, a practice still found in chains such as Krispy Kreme. A clean atmosphere was only part of Krocs grander plan which separated McDonalds from the rest of the competition and attributes to their great success. http//en.wikipedia.org/wiki/Fast_food_restaurantConceptual FrameworkThis study was guided by a research look-alike to be able to picture out clearly the Level of Sanitation and Safety Operation of Fast Food Restaurants in Sta. Cruz, Laguna as Perceived by the Customers.Frame 1. Frame 2.Input. It consist the independent variables such as the profile of the respondents which includes the age, gender, and educational back ground. Process. It consist the variables under the Assessment on the Level of Sanitation and Safety Operation of Fast Food Restaurants in Sta. Cruz, Laguna as Perceived by the Customers. Output.Statement of the problemThe main objective of this research was to analyze and find out The Level of Sanitation and Safety Operation of Fast Food Restaurants in Sta. Cruz, Laguna as Perceived by the Customers. Specifically, it sought to answer the following questions1. What is the respondents profile with appraise to 1.1 Age 1.2 Gender 1.3 Educational Background? 2. What is the Level of Sanitation and Safety Operation of Fast Food Restaurants in Sta. Cruz, Laguna as Perceived by the Customers in terms of 2.1 Health Control 2.2 Sanitation 2.3 Cleanliness 2.4 Vermin Control? 3. Is there any significant effect on the profile of the respondents and Level of Sanitation and Safety Operation of Fast Food Restaurants in Sta. Cruz, Laguna as Perceived by the Customers?Hypothesis Significance of the study The following are the beneficiaries of the study Fast Food Restaurant Owners. Employees. Students. Professors. School/University. Customers.Scope and limitation of the studyThis study covers the Assessment on the Level of Sanitation and Safety Operation of Fast Food Restaurants in Sta. Cruz, Laguna as Perceived by the Customers. The researchers used 30 respondents from the customers and employees within the premises of the fast food restaurants the survey covers from.. Definition of TermsAge. A period of gracious life, measured by years from birth, usually marked by a certain stage or degree of mental or physical development and involving legal responsibility and capacity Gender. The state of being male or female (typically used with reference to social and cultural differences rather than biological ones). Customer. A person or organization that buys goods or services from a store or business. Fast Food Restaurant. Also known as a energetic service restaurant. It is a speci fic type of restaurant characterized both by its fast food cuisine and by minimal table service. Food.Perception. The ability to see, hear, or become aware of something through the senses. Sanitation. The development and application of sanitary measures for the sake of cleanliness and protecting health.Chapter 2REVIEW OF RELATED LITERATURE AND RELATED STUDYGender Although the terms sex and gender are used interchangeably in many writings, some authors have differentiated between the terms (American Association of University Women Educational Foundation, 1992 Sanders, 2003)Chapter 3RESEARCH METHODOLOGYThis chapter includes the look Design, Population and Sample Research Procedure, Research instrument and Statistical Treatment of Data. Research Design Population and Sample Research Procedure Research Instrument

Nissan Leaf Essay

1. IntroductionAccording to Nissan Global (2011), The Nissan paging is the worlds first 100-percent electric, zero-emission machine designed for the mass market. With its go powertrain, Nissan finger provides a totally new thrust experience, with its smooth and responsive acceleration, stable handling, and quietness. Incorporating the latest IT systems, Nissan Leaf is always connected to driving support functions for a secure and convenient ownership experience. Nissan Leaf was reared in December 2010 in Japan and the United States and in 2011 in Europe and former(a) markets. The Leaf has won numerous international accolades, including the prestigious 2011 European Car of the Year, 2011 World Car of the Year and 2011-12 Cars of the Year Japan awards.The continuous success of the Nissan Leaf electric gondola in the Japan and United States market is considered the developmental platform to expand into the Asian market, especially in the Vietnam market. As the Global Advertising D irector on behalf of Nissan Cars announces that the Nissan Leaf electric car will be launched in January 2013 and other launched events relevant to the Nissan Leaf lasting within 3 months. It is expected to create a blue jet trend for the transportation. 2. Vietnamese market analysis2.1 Current market analysisThe car market in Vietnam is tending to grow strongly by three impacts. Firstly, the customers consider car as the main vehicle for the transportation increasingly more. Especially, as reported on Tienphong (2012), the individual-car segmentation raised up to 15% in 2012. This indicates that an improver in the customers interest in purchasing cars. Furthermore, DanTri (2011) reported that the economic crisis has changed in the automobile market leading that the consumer tastes have changed, and they tend to barter for small cars with the good operation, facilities, affordable price and ability to save fuel. Finally, Trends (2010) article indicated that There is a tendency to wards electric cars, supported by the emission enactment. ground on these current situations, the Nissan Leaf cars design and operation are one of the advantages likely to gain the attention in the Vietnamese customers mind and the automotive market.2.2 Target audienceCustomers of the Nissan Leaf electric car will be focused on 2 age groups 25-35 and 36-49 years middle-aged with an income monthly of 25 million VND and above. The gender is mostly for women because they support green activities such as buying an eco-friendly car more than men. Besides, customers are noticed by 2 main type of personality Thinker and Innovator. Thinkers often have an educated orientation and good environmental awareness. Innovators tend to grasp new technology and set trends. Additionally, there is a possible prediction for families that parent might purchase electric car for their children. Therefore, parent will be in 45-55 years old with the modern lifestyle. 3. Advertising ObjectivesIn the firs t 3 months of the launch period, there are 3 publicizing objectives are identified obviously 1. at bottom 2 months of the launch period, building 70 % awareness of the target audience ab go forth the Nissan Leaf that is not a hybrid car, its completely electric, it has no gasoline or diesel engine powered engine to supplement for power that is an environmental brand with the good operations and friendly features as other diesel powered cars 2. Achieve 30% of the remaining target audience to understand the basic information of the Nissan Leaf 3. Convince two-thirds of the prospective customers to visit a retail merchant for a test drive 3.1 Target audience military ratingGreen life is becoming the most compelling term to Vietnamese consumers. The benefit of green activities is socially approved since numerous undertaken researches. Therefore, the strengths of Nissan Leaf electric car that are utilizing no fossil fuels, there are no emissions will be the bang-up attention of the social because of its positive eco-impacts. These evidences will efficiently support our advertising objectives which use green-conscious lifestyle as a key to influences their target audiences.4. The creative dodging4.1 Creative platform4.2 Advertising AppealAs indicated by V.K.Reddy on Scribd (2012), Advertising hails aim to influence the way consumers cheek at themselves and how buying certain carrefours mass prove to be beneficial for them. The message conveyed through advertising appeals influences the purchasing decisions of consumers. Therefore, by identifying the advertising appeals, the limited wants or needs of customers will be reached potently. The publicizing is blended between Rational appeals accorded to William.F.A, Michael.F.W and Christian Arenss the broad category of appeals (2011, p.342), and Music appeals is mentioned by V.K.Reddy on Scribd (2012)Rational AppealsMusic AppealsRational appeals are order at customers practical, functional need for the res ult or assistant. (William.F.A, Michael.F.W and Christian Arens, 2012, p.432). It means that the rational appeals emphasize the features and characteristics of the product or service to highlight the benefits of using the specific brand. When applying Rational appeals into the Nissan Leaf advertising, there is an increase in customers product understanding and credibility because they have a clear view and proper information as the ads might show the products operations and outstanding facilities to have a lively product-picture for customers. Besides, it offers an ex inventation of how it runs or other information such as the contact number, websites so that customers can quantify quickly the product benefits According to V.K.Reddy on Scribd (2012), music has a certain intimate value and can help to increase the weightyness of the advertisement. It also helps to charm the attention and retention of customers.When Music appeals are used in the ads, customers can free-base on t he melody as the product identification to recall the product. Music appeals in the ads should be gentle and emotional.4.3 Advertising Executional StylesThe advertising styles identification is an classical stimulate because it has a great influence on the customers perception. How do you convince customers to believe in the product during a few seconds of the advertisement? Therefore, the advertising styles are the force key to your success. In the Nissan Leaf advertisement, there are 2 advertising styles applied in toexpress the products featuresLifestyleDemonstrationAs presented about Advertising and Execution Styles by Brandon Schuster on Slideshare (2011), Lifestyle shows how well the product will fit in the customers lifestyle. Based on the features of Lifestyle style, the Nissan Leaf ads create 2 conflicting worlds to makes customers imagine how the product is useful for them in their normal life, how it can impact on their driving habits. Thereby, customers can filter the product benefits leading to the decision Demonstration style is interactive way to advertise the product because customers will have opportunities to detect out additional information after seeing the advertisement, thereby, the expected benefits are shown to customers. Applied in the Nissan Leaf, the demonstration style helps to show how the operating system runs, how to use the facilities and to weight down safety the battery.4.4 TV Commercial StoryboardThe story starts with the scene of the up-down world space The Down-Worlds life is dark, has many dust and smoke, the citizens have to wear masks whereas the Up-world is bright, peaceful and has heaps of trees. The Down citizens always ask themselves Why can the Up create the beautiful world like that? shown by the scene that the down citizens often look their face up. The music in this section is gentle and sophisticated. One day, a Down citizen find out a pipe to climb to the Up, he decides to find the answer. This scene is p resented by his eye motions showing the seconds he was making decision with the faster beat music.After climbing, he is surprised by the wonderful Up world, especially, when he sees a car. He sits into the car and drives it. In these scenes, the character will perform how to use the cars operating systems and other functions. The driving car speed is performed by the scene when the car crosses a tree, it creates a gust of wind blew a pagination following to the car. At the end, he stops and charges the battery. The leaf falls in the Nissan symbol and the logo/ slogan of Nissan occurs. 4.5 Overview of MediaThere are varied media vehicles to advertise the product however, each product needs to identify the specific media vehicles to maximise their advantages for the product features. The Nissan Leaf Advertisement uses 3 main media vehicles including print, electric media and social media. Firstly, magazines are used as the first consideration in legal injury of print media because it is the best medium to narrow down to selected markets and allows an advertiser to reach a particular target audience with a high-quality presentation. It is strategically placed to appeal the different interests. Secondly, TV as electric media has a mass power to cover and reach huge audiences quickly and frequently. Especially, Nissan Leaf is a new product for the Vietnam market, the TV impacts is the key to reach the customers attention. Therefore, it brings more opportunities to express the brand with personality and image. Finally, social media is a highly interactive vehicle to evaluate easily the customer response. 5. Media planThe media plan of the campaign will spread over 3 months February-March-April in 2013. In the first month of the launch period, the perfume media vehicles are used frequently to build the Nissan Leaf awareness and the customers retention. The third month will focus more on look marketing activities to recall the Nissan Leaf. 5. EvaluationAdvertisin g is one of the largest costs in a companys marketing budget. No wonder its effectiveness is a major concern (William.F.A, Michael.F.W and Christian Arens, 2011, p.234). In order to evaluate the effectiveness of the plan, testing is the important tool used to measure the advertising dollars is sent worthily. The evaluation is divided into 2 testing pretesting and post-testing. PretestingPost-testingPurpose Estimate the reaction level of the target customers in the marketplace Time January-2012Method Use a surgery called Benefit testing. As explained by William.F.A, Michael.F.W and Christian Arens (2011, p.235), The process is presenting the core product benefits to a group of customers in a focus group. Thereby, themost persuasive or compelling benefits the group considers will be identified. Time May-2013MethodFor electric mediaUse Advertising Tracking measurementCollect Feedback from Feedback devices toll-free be and Web addresses provided in ads so that the responses or redempt ions can be made to estimate the impact of advertising media. Examine the rating of programmesFor prints base on Tear-sheets- model of the ads for verification purposes as indicated on Admedia (2007)6. PR TacticsPR TacticsDescriptionSupported aspectPress ReleasesThe tool of publicity for the launch period. It is important to write effective news releases and submit them to editors so that they may publish in their publication. Serve to build the product awareness in the first days, increase the visibility of the brand, and may be an excellent way to find new potential customers for the Nissan Leaf Trade showBe organized before the media plan and interacts with it by inviting journalists to interview about the Nissan Leaf and write articles. By using press relationships, it can often lead to press coverage that money cannot buy. It is a highly visible action for participants and observers and helpful when needing to speak louder than words and to attract news media audiences Invite international organizationsFFI (Fauna and Flora International) IUCN (International Union for Conversation of Nature) to support the Nissan Leaf image and cooperate during the launch period. Based on the reputation and credibility of these organizations, it helps to improve consumer perception of EVs as a wholecould be the most effective strategy given the perception positioning name and addresss SponsorshipBe a sponsor of Go Green Club. Members of Go Green, will cycle in the third moth of the launch period This will attract other eco-friendly supporters. All of which fit into a good consumer niche for the Nissan Leaf.7. Advertisings role in Marketing meltAdvertising is one of the most important factors affecting directly for the success, therefore, the advertising plan plays a mass role in the marketing mix elements for the Nissan Leaf. 4Ps elementAdvertising Role inProductProduct is the core element in the marketing mix because the market demand bases on the products utility and popularity. According to William.F.A, Michael.F.W and Christian Arens (2011, p.66), An ad may not address a products quality directly, the positive image conveyed by advertising implies quality. It means that advertising creates the added value for the Nissan Leaf. Especially, Nissan Leaf is a new product in the Vietnam car-market, advertising and PR activities as Trade bespeak are used to introduce and educate customers about it. Thereby, Advertising ensures the survival and success of the Nissan Leaf. Besides, Advertising and PR create demand for the Nissan Leaf because they spread information about the product and increases customers positive awareness through technological advances of the media and the power of press release. PriceBuyers are always sensitive about the market price, therefore, advertising has the effect of keeping prices down. That again serves the consumers self-interest. (William.F.A, Michael.F.W and Christian Arens, 2011, p.66) Besides, according to William.F .A, Michael.F.W and Christian Arens, advertising and PR may attract many manufacturers to engage in mass production. Thereby, the unit cost for unit product may decrease leading the lower price. PlaceThere are various channels of dissemination including direct and indirect channels to deliver the Nissan Leaf to more markets. Especially in the large-scale distribution, advertising plays an important part in distributing process. It will maximize the areas where distribution is not to reach, ensure that smooth distribution of goods and keep customers well-informed. PromotionWhen implementing the marketing mix, the Nissan Leaf will introduce sales promotion campaign to capture the target audience and potential customers. PR and advertising are instruments of Sales promotions so that customers may update, be informed on the sales promotions. 8. ConclusionNissan Leaf provides electric cars which are targeted to the Vietnamese women market with purpose of building the Nissan Leaf awarene ss for Vietnamese customers and convincing them to change their driving habits by purchasing them. The goal of advertising plan in 3 months is promoting the Vietnamese car market for Nissan Leaf and aiming to persuade women consumers by an advertising image for Nissan Leaf as a zero-emission product that can bring many significant health benefits as well as fine state.References1. Nissan Global (2011). Nissan Leaf. Online 2011. Available from http//www.nissan-global.com/EN/NISSAN/LEAF/ Accessed November, 17th, 2011 2. Tienphong (2012). Th trng t ang l lt leo dc. Online October, 9th, 2012. Available from http//www.tienphong.vn/xe/594690/Thi-truong-o-to-dang-le-let-leo-doc-tpov.html Accessed November, 17th, 2011 TranslationTienphong (2012). The automotive market is increasing uphill. Online October, 9th, 2012. Available from http//www.tienphong.vn/xe/594690/Thi-truong-o-to-dang-le-let-leo-doc-tpov.html Accessed November, 17th, 2011 3. Dantri (2011). Th trng t M nm 2011 Xe nh ln ngi. Online December, 26th, 2011.

English Short Story on Belonging

It was Raoul, and I wished for him to go away. He knocked again then stuck his head around the door. How ar you? he asked with concern. Anger overcame me. For gods sakes, they cant send me away because of a headache. But if you think I look comical why dont you report me yourself, after all, you become their lackey more and more each day, I retorted, staring him d admit. He paled, Keep your voice down, stack outside might hear, he shut the door behind him and stepped in the room. I essay to force myself to be calm. What is it that you want? I asked him coldly. I knew I was over reacting but I didnt care, he was the scarcely now one who I could take my anger out on, though by looking at his darkening expression I could see it was becoming increasingly dangerous to do so. I had a habit of pushing the people who tried to get closemouthed to me away. It started out as an accident but now I just generally didnt want to talk to people, I avoided them as much as possible. Maybe you dont care about being taken but I do, caution is the only thing that has kept us safe thus far.No thanks to you, he added. A headache is nothing, but you know how little things are blown out of proportion. It is a short step from a whisper of gossip to being sent to the governments so called refuge. You have been made a supervisory program, I said flatly and now his face flushed. A look of pride mixed with shame passed across his face. How could you, I asked, hurt. I know that we had never been close since being taken but he was still my brother, but for some reason I couldnt bring myself to tell him that I did neck him in my own way.He must have assumed that I wanted nothing to do with him. He raised his fist and shook it in my face, you will not ruin this for me, you may be my sister but it is my obligation to this facility to denounce you. You wouldnt dare denounce me. I said. Your own fate would be ruined if it was known that you had a psycho as your sister, they woul d drag you to the refuge along with me. So dont pretend you care for me. A look of hate passed over his face before he turn and headed out of my room. When he had gone I was still filled with tension.We utilize to be so close when we were younger, a dutiful son and I the wandering daughter, loved dearly by our parents. But that was all destroyed when the government took my mother to the refuge and my father had followed to rescue her but he never came home. Then a week after my parents disappeared, a man in a suit came, looking all important with his hat and briefcase. My brother only opened the front door to let him in because he had information regarding our parents. He told us that they were taken by the government for resisting the system and that we would never see them again.And that my brother and I were to be taken to a government institution for orphans equivalent us. I was only 8 years old at the m. Raoul was 12. This was of course where we were now, having no choice but to accomp any the staunch looking businessman in his stiff dark suit. Inside the facility was a school and factory. We orphans were made to mass produce objects the government needed. My mother was accused of, by one of her close friends, being a person with special abilities, much like a witch. However, they were mental abilities which gave her the power to read thoughts and emotions.But I, unknown to anyone but my brother, had inherited her abilities and more. I could Put thoughts into the minds of others and make them act on it, as well as being able to read thoughts and emotions. These abilities only came to me recently, exactly after I turned 16 three months ago and soon I was to be tested again by the probing machines, which tested any for any possible signs these abilities manifesting. I had recently been suffering from major headaches, rendering me senseless and immobile, and it was these that were causing me to be under suspicion.In this institute, it was dangerous to b e seen talking to others because close friendships were not allowed. though it wasnt hard for me to avoid making friends, I stayed clear of making friends, preferring not to open myself up to another but rather keeping everything bottled up inside. Pretty soon after I arrived here, the others learned that I wanted nothing to do with anyone so I was left to myself. I once hear a girl comment on my lack of social skills, the other girl she spoke to just said that it was thought I suffered from severe depression.A simple hello could be considered as forming an alliance between the children that might lead to future trouble. In this place, suspicion was like a physical plague. not that I had any trouble avoiding talking to others I avoided it as much as possible, never being able to enjoy interacting like pattern people, futile to communicate my feelings and desires through physical touch or talk. I asked an instructor why we were here once and he told me simply that we orphans didnt belong with normal people because of who and what our amilies had been. And that if we were to leave the institute, society would shun us or pretend that we did not exist. I looked back to the times when I was living at home, I had a few friends, not many due to my shyness, but we did everything together, wandered the village, roamed the areas and playing games every chance we could. Thinking about them now, they probably wouldnt remember me and if I were to show up one day in my old home, they probably wouldnt greet me warmly or at all. Most likely I would be avoided like a bad smell.That fact alone is one of the reasons I dislike making friends, alienating myself from them because Im scared of being hurt. The instructors thought my headaches were a result of working with dangerous substances, and when I cried out in the night in pain, they heard about it from the whisperers, those of us orphans who told the instructors about anything suspicious to debate them a good name. They ha d been asking me suspicious questions and I new it was only a matter of time before they linked the headaches to my mental abilities as these were known symptoms.And now I had to worry about my brother dragging me along to these instructors himself I knew it wouldnt be long before I was ascertained and sent away to the refuge, another government facility specifically designed to house people like me. But everyone knew that the name is hollow, that there is no refuge but existing in its place is an experimental research jailhouse for the abnormal people like me. The government wanted to figure us out and use us to their own advantage.Not for the first time did I feel cold and alone, knowing there was no one who I could confide my worries or fears too, no one who could comfort me or give me support, no one that could understand me. I just wanted to belong to somebody or something. Resigned to my fate, slowly, remembering better days in my parents loving arms, I silently cried myself i nto sleep. I woke up to my bedcovers being roughly pulled off. As far as I could tell from the darkness, it was well before 6am when I had to wake up and get ready for the day.Someone turned on the light and I was blind by its sudden brightness. My eyes adjusted to the light as I blinked away sleep. Two instructors and my brother were standing next to my bed. Get up, you are to be taken to the testing room, said the instructor closest to the door. I looked at my brother questioningly but he wouldnt meet my eye. I wasnt scared like I thought I would be as I walked barefoot down the cold bare corridor, I felt up numb, like all my senses and emotions were shut away into a box inside my mind.I tried to sense thoughts or feelings of the three accompanying me but I only received a similar numbness as to what I was experiencing. It was as if they had done this kind of thing so many times that they were immune to any thoughts about it. We stopped in front of the door leading to the room, I had been in this room a number of times, like all the other orphans in the vicinity, and it was unchanged from my previous visits. The bright harshly lit white-walled room consisted of a plain synthetic chair with a small square table retention a computer.I was lead through a glass door to the right of the desk, into another section that contained the CT run overner machine. The CT scanner was what would scan my brain looking for abnormally functioning brainwaves. The supervisor roughly grabbed my arm, painfully strapping it. After which he injected a large syringe filled with empurpled die into my protruding vein. Although painless, the intensity of this experience made me feel rather light-headed. I wished there was someone who cared enough about me to save me, or to give me a reason to resist and attempt escape.But there was no one. They put a tight brace upon my head to prevent any try of the head, which would disrupt the scanning process. Then earmuffs were placed over the brace and onto my ears to drown out the intensely loud buzzing of the machine in action. I felt like I was in a kind of trance as they lead me to the machine, there was complete silence throughout the whole process. The last time a word had been uttered was back in my bed-chamber. Oh how I longed to be back in my small, hard bed, and for what was happening to be nothing more than just another nightmare.

Extract from Frankenstein and in Cold Blood Essay

This essay will be analysing the way in which the base of indolent lives is pictured throughout my chosen extracts. My chosen extracts atomic number 18, an extract from chapter 16 of Frankenstein (FS) by Mary Shelly a gothic bracing with features of the Romantic Movement. And an extract from chapter 3 of In Cold Blood (ICB) by Truman capote, a faction unexampled (a novel written based on facts). In the F.S extract we are discovering the putzs view of his killing of William and in give care manner his framing of Justine for the murder. Much the same in the ICB extract where it is Perrys menstruum of view of the murder of the Clutter family. In this extract we also find out Capote input thoughts from Dewey, the law of nature officer covering the case. Although both the extracts were written in different time periods, the focus is the same exhibit how the lack of parental figures, can pass by to the destruction of viewt for something petty.Throughout the chosen extract f or FS the portrayal of the set theme wasted lives is envisioned in great detail. Firstly by having three characters who are seen to have wasted lives and also the murder of single of these characters. The rootage wasted life we see is that of the marionette when we are seeing, the depths that he will sink to, to modernize his revenge on Frankenstein. Frankenstein you belong then to my confrontation to him towards whom I have sworn eternal revenge you shall be my first victim. He thinks that because Frankenstein disowned him that he outright has to get his own revenge, cause pain to Frankenstein in a worse way he caused the creature pain. further in many ways this can be seen as the creature being as bad as Frankenstein himself, not caring about the consequences of his actions and the onslaught of pain and terror they will cause. The life of William is also seen to be wasted. The creature believes that when he first see William that he will be inexperienced person unprejudi ced allowing the creature to have a companion. But we see that this is not so. William seems to be brought up in a world where prejudice is acceptable, scarcely by him judging the creature in this way has lead to his untimely death. The extract also shows the framing of Justine of the murder of William, the creature sees the beauty of Justine merely this is not decent to stop him in passing on the blame of his action on to some other. He can also be seen to be framing Justine as he realises that he will never have her love, I am forever rob bop of all that she could croak me, she shall atone. Leaving him angry and bitter, towards Justine.The extract chosen for ICB, the theme of wasted lives is portrayed throughout the thoughts and intimate of view of Perry Smith. This extract, much like the FS extract, is showing the commentator more than one wasted life. Not only are the murders of each member of the Clutter family seen as wasted lives, and also those of Perry and Dick. Th e police officer Dewey helps the reader to realise this. -for Perry Smiths life had been no bed of roses hardly pitiful, an ugly and lonely progress towards one mirage Capote is here referring to a previous air division where Perry and the section where his father was speaking about Perrys life were being told to Dick. Capote refers to this extract as it reminds the reader of the lives that they have been both brought up in. To give a sympathetic view of their lives and to also give the reader something to think about as reasoning for them to commit this lowly crime. at bottom FS we see the unwavering idea of The Noble Savage played throughout, but within this extract we see a striking amount fixed on this idea. The Noble Savage is the idea that mad is noble and good but twists evil and corrupted by civilisation. A quote form Jean Jacques Rousseau, a Geneva philosopher states world is inherently good and corrupted by society. Primitive man was a Noble Savage. Williams percepti on of the creature is a key point in this extract when this idea is shown. The creature afterwards states I remembered that I was forever deprived of the delights that such charming creatures could bestow We see the creature become angry once again that he cannot be accepted that that he cannot have what he wants, like any other human could have. This way of rejecting the creature makes us see him become more and more evil as his storey progresses.A sense of terror is shown throughout the ICB extract, the tone and terror is portrayed through the way in which Capote has shown parts of the murder from the thoughts of an outsider. In this case Dewey. But the voice plunges on, ejecting a fusillade of sounds and images. Within this quote Capote uses a strong allegory with the excogitate fusillade. The importation of this word is a simultaneous or continuous discharge of cauterize arms.But in this instance, the metaphor is there to bring the reader in to the room and experience the noises that are continuously there, speak toing to their senses. The word fusillade can also be there to help the reader imagine the gun fire happening there, hitting each person. The heavy use of onomatopoeic words also is helping to appeal to the readers senses along with strong description, placing the reader there watching the action unfold in real time. This think to the theme of wasted lives in the way in which it describes the deaths of a family who were innocent in the whole ordeal.In FS we see reference to Paradise Lost, an epic poem by 17th Century poet John Milton, which focuses on the allusion of Adam and Eve. This has been referenced many times throughout FS, first when we see the creature reading this, but he seems to be unaware that it is a work of the imagination, and reads as factual history. In this extract we see what seems to be the creature echoing the words of Satan, Awake, fairest, thy lover is near he who would give his life but to obtain one look of affe ction from thine eyes my beloved, awake This recognition is also showing a tender side to the creature, trying to get the affection of a sleeping Justine, maybe realising that tenderness is great than affection in this circumstance. We also see him halting himself a seduction, for his fear of rejection once again. Linked to the theme of wasted lives by showing the reader the reasoning for a life lost to unfair judgement.Within the confession by Perry of the murders, we see that there has been a temporal tense shift into the present Capote has done this to try and show the significance and importance of the confession. This can also be seen as the flood tide of the novel, because the reader had k at a timen who the murders were all along and of their guilt, but this is now solving the mystery of the motives and how the murder took place. boilers suit Mary Shelly has a very complex indite vogue this can be seen is the narrative regularity in which she has chosen to write the nov el in. Shelly uses an embedded narrative which is not only allowing the reader to hear the voices of all the characters, but it is providing the reader the multiple views on the central events of the novel. This format also brings the attention to the story being told rather than this being just a novel. We also see the complex writing style by the use of rich vocabulary used being highly descriptive, particular when Shelly is describing landscapes, or the feelings of a character. But presently my rage returned I remembered that I was forever deprived of the delights that such a beautiful creature could bestow have changed that air of divine benignity to one of expressive disgust and affright.This quotation shows the reader words that are not commonly used in everyday English now or in the writing style of Capote. These words include Bestow, Affright, Benignity. Compared with the writing style of Capote, who although descriptive uses a less complex way. This can be because of the f act that this novel is deliverance to the attention of the public the views of the crime of the century. The narrative method Capote uses is writing the story in the terce person although there are times throughout where Capote brings the story into the first person allowing the reader to feel more sympathy for the characters. Capote does not involve himself in the novel in first person as he believes that you should not make an appearance in your own novel. But another reason as to why he may be doing this is hide his close relationship with Perry and Dick, and exclude the public of getting the wrong idea.In Psychoanalytic Literary Criticism, the creature is seen Frankensteins replacement for his mother. But this creation comprises of all the unacceptable traits of humans, those which we usually suppress. This comes from the theory of Jacques Lacan, about the child competing with the parent of the opposite awaken for the others affection. But as the creature has no other parent to compete with, we see him possibly winning his unsuppressed traits out on the loved ones of Frankenstein. In this extract William and Justine. We also see that Shelly has not do the creature monstrous but society has made him this way. This yet again refers to the extract with the previous point on The Noble Savage.In conclusion, the theme of wasted lives is portrayed as a thing that is causing murder, murderous thoughts and death seen in both extracts. Both are confessions of murder of innocent people, just to get something very little back from it. But both extract show underlying issues that arise to the murders at last being committed. As in FS there is the underlying issue of having no father and upbringing. And in ICB we see the underlying issues of poor upbringing once again. In both extracts the use contextual information border the novel helps to bring the theme across stronger.

Abortion: How Do Philippines Deals with This Issues Essay

Sencia was a hilot ( local anaesthetic midwife) outside of Cebu City, Philippines until 4 months ago. After performing a massage on a pregnant woman in her village, causing her to miscarry her baby, she was put in jail. She wasnt intent for malpractice she was convicted of inducing an abortion. The formerly pregnant woman was also imprisoned.Predominantly Catholic, the Philippine Islands open banned both abortion, except that which saves the life of the mother. Yet there are an average of 470,000 abortions induced annually.Filipinas do not have the same socio-political climate as we do in the United States. There is no taxi help to public abortion clinics, judicial waivers, or counseling sessions. If you are caught having an abortion in the Philippines, its against the right and you are thrown in jail plain and simple.See moreThe 3 Types of Satire analyzeOf the women who are successful in inducing their own abortions, many go to great and often rattling(a) lengths to achiev e their goal. Most of them take some form of anti-clotting or aspirin-related drugs, to induce bleeding. Some drink undreamt quantities of alcohol. When all else fails, they throw themselves down flights of stairs or beat on their stomachs, with the help of a local midwife others self-catheter their vaginas. All of these violent practices greatly endanger the mother as well its grand that a woman would harm herself like that for an abortion.Im not detailing this because I calculate pregnant Filipinas should have it cushy like we do in the States. No way I turn over just the opposite The Unites States needs to outlaw abortion, now. Im amazed at how desperate we are, as a civilization, to kill unborn babies and end inconvenient pregnancies. It is stunning that the world feels so entitled to its desires and private gain that we have huge social movements trying to protect murder on demand. Think severely about that. Murder on demand on a worldwide scale.http//www.bellaonline.com /articles/art52823.asp

Charles Dickens Essay

One lesson we witness in A Kestrel for a diddly also aims to teach the pupils about facts. all the same this lesson is taught by Farthing who is caring and a more fatherly instructor and this is communicated by his name. Mr Farthing has used his kind personality to gain some respect from the boys in the class. Although the lesson has the same satisfy as the lesson in Hard Times during the lesson it becomes frank that Farthings teaching is different.He manages to involve billy goat, who is ordinarily quite shy and lacking motivation, positively in the lesson. Farthing teaches in a more relaxed means and lets the lesson settle as well as welcoming input from the boys. He encourages billy goat to participate and makes him feel specific as he has something interesting to share. Farthing lets Billys thought tumble out and does not come him short. Billy tells all about his bird, which he has raised and trained, and Farthing seems genuinely interested Jesses, how do you spell t hat? He writes words on the board, allowing the whole class to learn about Billys unusual talent. Billy becomes the teacher for a while and as Farthing is not controlling bid Gradgrind he allows this to happen. The lesson becomes full of individuality as Billy shares his unusual hobby and his confidence grows. This would never have happened in a lesson taught by Gradgrind, he would never encourage a pupil to take over his position and would think a pastime like Billys ridiculous. The way in which Farthing nurtures Billys thoughts reflect the way in which Billy has nurtured Kes. The time and devotion that Billy has shown the bird is matched, although on a smaller level, by the way Farthing waits for Billy to talk and persist to question him gently as if he k immediatelys Billy has a lot to share.Another contrast between the two domesticates is the way in which Billy and his classmates behaviour changes depending on the teacher, whereas Gradgrinds pupils are always the same. The di fferent methods of teaching enclose at Billys school become obvious when the PE teacher Sugden is introduced. Sugden is a bully and again Hines has highlighted the teachers personality with his name, as Sugden is a thug. Billy dislikes PE and does not have a PE kit, as his family cannot afford to buy him one. He arrives after-hours to the lesson as he has been talking to Farthing. Instead of discreetly giving him a kit to wear Sugden mocks Billy in front of the other boys. The way in which Billy is treated provokes him to answer back and be cheeky. Sugdens verbal bullying brings out the negative aspects of Billys personality.Not only does Sugden verbally bully his pupils besides as a big man he does not hesitate to physically abuse them too. He hit Billy twice with the ball, holding it between both hands as though he was murdering him with a boulder. The whole lesson is a bullying game for Sugden. There is an absence of skills taught and so the lesson consists of a game of footba ll in which Sugden is the captain of one of the teams as well as beingness the referee. He bullies the opposing team as well as his own teammates if they make mistakes. His attitude is immature and shows no sportsmanship or fairness, two lessons which should always be reinforced in PE lessons. His negative attitude has a clear affect on the boys, who leave the lesson cold and uninspired.The command system presented by Charles Dickens is fundamental and unnecessarily harsh. However the title Hard Times makes it seem like Dickens is writing honestly about a time which lead to harsh methods of education. He highlights the naivety of the people as now teaching methods have improved and young people are encouraged to be themselves and achieve the crush that they can. Satire is used by Dickens to emphasize the mistakes of the system. Charles Dickens could of attended a school like the one in Hard Times and so I think he aims to make the problems obvious to people who otherwise might not notice the wrongs in society.Barry Hines also writes the truth about the education system in his era and I think he also aims to highlight the incorrectness of the organization. However Barry Hines writes more realistically as the book is more recent and therefore easier to relate to. both authors present systems, which now seem very wrong but at the time they were thought of as acceptable. Both books probably contain memories of the authors school days and particularly in A Kestrel for a page the scenes seem very believable. I could conclude that neither system would be justifiable now but in their time the schools seemed fair.